Smart PDF Editing Starts Here
PDF24 Project
Services
- Strategy
- UX/UI Desktop App
- Design System

Goals & Challenges
The goal was to redesign a powerful document editing app to feel more intuitive and visually clean, while still reflecting the brand’s playful identity. The biggest challenge was balancing a minimalist aesthetic with functional clarity, ensuring users could navigate the interface with confidence.
Organized tools based on user intent (e.g., edit, convert, organize).
Simplified visual hierarchy to reduce cognitive load.
Preserved the cartoon sheep branding in a more subtle and elegant way.
From Vision to Performance
1.
Immerse
Conduct user research and competitive analysis to identify needs and best practices.
2.
User Flow
Map out user journeys to streamline navigation and enhance overall experience.
3.
Wireframing
Create wireframes to visualize layout and functionality for effective user interaction.
4.
Design & Testing
Design and prototype for usability testing, gather feedback for improvements.
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